#1
Award
Winning
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2016

Online Media Planning and Buying Services

We have put extensive efforts into media buying and planning for our clients. Our well experienced experts will target your media buy locally, nationally or globally, as per your specifications. We have designed a system wherein we reach our media partners directly, bypassing the middleman, thus, saving cost for our clients.

Our process of Online Media Planning & Buying is divided into two phases

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Planning Phase

Discovery: the first step of online media planning is discovery, wherein we understand our client's objectives and creative brief

Strategy: After discovery, we brainstorm and formulate media buying strategies.

Online Media Research: Keeping the targeted audience of our client in mind, we research and find websites most appropriate for affiliate marketing. Plus, we find out the cost of advertising on those affiliate networks.

Media Negotiations: After securing the site's pricing and ad placement opportunities, we negotiate for the best rates. Our previous expertise give us an advantage here.

Execution Phase

Media Buying: Next step involves securing the media buying for our client's advertisements with the chosen networks.

Tracking: After advertisements have been published on the affiliate networks, PageTraffic, works on maintaining traffic and user tracking reports.

Everyday Optimization: Reviewing the reports every day and optimizing the campaign by shifting ad impressions, discontinuation of specific media buy or prolongation of a well performing media buy.

The experienced professionals at PageTraffic will work with you directly to design a media strategy, conduct online research, create a media plan and ultimately launch and optimize your online ad campaign.

Get in touch with us to see how our online media planning and buying services can help you.

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